Population: There are 4.7 million people living in the region, and this corresponds to 3.1% of the population of the Russian Federation, or 19.8% of the population of the Ural economic region. The administrative centre is the city of Ekaterinburg.
87.4% of the population are urban residents. There are 47 cities and towns and 99 urban settlements in the region. The largest in terms of population are the cities of: Ekaterinburg (1 million 323 thousand residents), Nizhny Tagil (407 thousand residents), Kamenok-Uralsky (197 thousand residents), Pervouralsk (165 thousand residents), Asbest and Serov (over 100 thousand residents).

Economy: The region possesses of huge resources of minerals and raw materials. The leading place in the region's industrial production belongs to ferrous (30% of the production volume) and non-ferrous (17.5%) metallurgy. Most of the largest plants are the leading ones in the country. Development of military industry in the Ural has provided increase number of leading specialists and scientists of the country. Due to them in the region there is a unique research base. Ekaterinburg is the 4th scientific centre of Russia and it opens wide opportunities for development of the region. Overall square of agricultural land of Sverdlovskaya region comprises only 2.4 million hectares.

Culture: Coniferous forests and numerous rivers make the nature of the region attractive for development of tourism. Fauna is quite diverse: wild animals, fur-bearing animals. Flora of the region is presented by 1,900 kinds of plants. There are a lot of forest parks. Essential part of them is monuments of nature of the regional meaning. There are 3 natural territories of the federal meaning, protected by the state: state sanctuaries "Visimsky" (13 thousand hectares), "Denezhkin Stone" (78 thousand hectares) and national park "Pripyshmynskie bory" (45 thousand hectares). There are also about 500 monuments of nature.

Administrative division: The region consists of 73 municipalities, 47 towns, 99 town settlements, 1,886 villages. Population of the region is 4,669,800 people, it makes up 3.2% of population in Russia. Citizens - 87.5%, 12.5% - in villages.
Administrative centre of Sverdlovskaya region is Ekaterinburg with population 1,323,600 people (28% of the region`s population).

Current situation: The experts of the Moscow Consulting Agency "Expert-Oblast" have placed the Sverdlovsk Oblast in the first place of the investment rating of Russian Oblasts. The Oblast has been marked among the five potential poles of investment growth both in relation to Russian and foreign investors, which is explained by a high resources, raw materials, infrastructure, institutional potential and low risks.