Russia Travel Blog | All about Russia in English

Apr/15

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Creating a tourism brand of Russia

In February 2015, the Federal Agency for Tourism announced an open competition for the development of a tourism brand of Russia.

The aim is to develop visual symbols for use in relation to tourism and related services, outdoor advertising, souvenir, printing products, etc. The brand should create a positive, recognizable image of Russia, enhance the competitiveness of the tourism industry of the country.

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After two months, the agency received hundreds of works. Let’s look at the most interesting ones.

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You can find all the works on the site of the Federal Agency for Tourism

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